People Inc. CEO Calls Google a ‘Content Kleptomaniac’, Uses Cloudflare Blocks to Force AI Deals
People, Inc. CEO Neil Vogel says Google uses the same crawler for search and AI features, effectively taking publisher content while still sending some traffic. People is using Cloudflare’s AI-crawler blocks to push AI firms into content deals; Vogel says blocking Google isn’t feasible without losing search traffic. Industry execs call Big Tech "content kleptomaniacs," and Cloudflare predicts regulation and eventual payments to creators.